Following the rollout of a new visual identity across the entity, a new design system was created for all WM applications, products and websites.

• I carried out the visual research, and proposed and created every element making up the design system (mobile & tablet formats).
• With the design team, we selected the final components and wrote guidelines for each, for developers.

BNP Paribas Wealth Management launched a website called myImpact: an educational questionnaire for Wealth Management, Private Banking and Key Clients customers, to discover their investor profile.

• I assessed the user experience of the existing site using the Heuristic EvalUsability Table (UX) tool, to surface areas for improvement.
• I evolved the design and user experience, keeping the existing design system in place (2019), to resolve the pain points that emerged.

To standardize communication and collaboration between teams, BNP Paribas Wealth Management wanted to roll out a Microsoft solution: SharePoint.

I observed how the internal tools were actually used, during an exploration and research phase, to understand the frustrations and needs of the entity's employees:

• Qualitative study — 15 interviews, including creating an interview guide.
• UX personas.
• Value Proposition Canvas.

I created the WMIS SharePoint site tree — every site and sub-site — then made recommendations on Home Page layout to Owners, along with training sessions.